75th Anniversary of Sweetheart Days

July 14-20, 2027 • Hackensack, Minnesota

Join us for Hackensack's beloved summer tradition started in 1952 honoring "The Lady by the Lake" Lucette Diana Kensack the sweetheart of Paul Bunyan.

Sweetheart Days has something for everyone! Flea Market, Lakeside Concert, Dachshund Derby, Duck Races, Car & Motorcycle Show, Food & Craft Vendors, Fireworks, Music Live on the Lawn, Cornhole Tournament, Sweetheart Days Parade and more.

2026 Schedule of Events

Wednesday, July 8

Thursday, July 9

Friday, July 10

Saturday, July 11 - Big Day of Fun

Sunday, July 12

Monday, July 13

Tuesday, July 14 - Parade Day


Parade Information

Sweetheart Days Parade — Tuesday, July 20, 2027 at 6:00 p.m.

Online pre-registration is recommended: Register here

Line-Up Details

Specific Group Line-Up Locations

  1. Color Guard, Lions & Grand Marshal
    Line up on 1st Street at No Name and go North toward Whipple.
  2. Fire, Police & First Responders
    Line up on 1st Way behind the Coop (for emergency mobility).
  3. General Floats
    Line up on 1st Street at No Name and go South toward County Road 40.
    First-come basis.

Schedule subject to change. For the most current information, visit the Hackensack Chamber of Commerce or contact the Chamber directly.

Come enjoy a classic Northwoods celebration — live music, fireworks, family activities, and the warm community spirit that makes Sweetheart Days special every year.